How Many Domain Names Do I Need?

The answer isn’t a specific number, but it depends on brand protection and marketing needs. Learn more.

Protect Your Brand With Available Domains

Entrepreneurs and small business owners often struggle over the question of how many domain names they need. The answer isn’t a specific number, but it depends on brand protection and marketing needs.

Brand Protection

You’ve worked hard to build your brand and have it identified over a broad market base. You may need to buy additional domain names to protect this investment. There are three critical reasons to complete a full domain registry:

  1. To protect yourself from someone wanting to “steal” your brand. Some dubious businesses want to trick people into believing that their site is yours and redirect your potential customers into buying their products or services.
  2. To prevent someone starting a similar business. Purchasing your domain name as a .com, .org, .net., etc. will keep someone else from directly competing with you on this level.
  3. To prevent someone from taking advantage of a common mistake. If your domain is one that is easy to mistype, purchase that alternative, or someone else will and snag all those poor spellers out there.

Marketing

If you are launching a new product or service, purchase the domain name for that “thing.” You can direct people who click on this domain directly to that product/service page on your main domain. If you don’t purchase this new domain, someone else will (or could), and people will confuse their knock-off product or service with your own.

Domain Availability At Your Service

CosmoTown.com provides the lowest price of domain names in the market. You can save money on your domain registry and protect your brand across the internet. Visit our site to compare prices for the domains you need.